Martha Stewart Living has long shaped the way audiences approach food, entertaining, decorating, and the art of everyday living. Through its distinctive editorial voice and richly detailed visual storytelling, the brand built a world where practical inspiration and creative possibility came together across print, television, and digital media.

As audiences began consuming content across new platforms, the challenge was to translate the magazine’s celebrated editorial experience into a more dynamic digital format. The work brought Martha Stewart Living’s signature photography, typography, and storytelling to the iPhone and iPad, exploring how motion, interaction, and multimedia could extend the possibilities of traditional publishing.

Working across art direction, product design, and user experience, the digital editions introduced interactive editorial features, instructional videos, and stop-motion animations that brought recipes, projects, and seasonal stories to life. From animated interpretations of the magazine’s signature opening features to immersive how-to content, the experience preserved the character of the printed publication while creating new ways for readers to discover, learn, and engage.