The Nature Conservancy Shellfish Booklet
The Nature Conservancy teams up with the NYSDEC to show the importance of shellfish in the Peconic Estuary
Client
The Nature Conservancy
Industry
Non-profit
Disciplines
The Nature Conservancy
Industry
Non-profit
Disciplines
- Visual Design
- Content Strategy
- Photography
In the last 30 years, shellfish populations have dramatically declined. When populations of bivalve shellfish are low, they have a hard time keeping ahead of predation rates and reproducing successfully. Fewer shellfish means fewer jobs for baymen and less water column filtration. Poor water quality affects all marine species, including seagrass, crabs, and finfish—and may impact human recreational activities. Shellfish restoration is good for the fish, good for seagrass and good for you.
This brochure aims to educate Long Islanders about the importance of filter feeders and what they can change in their everyday routine in order to help put an end to the decline.
This brochure aims to educate Long Islanders about the importance of filter feeders and what they can change in their everyday routine in order to help put an end to the decline.
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The shellfish booklet was printed on one double-sided, accordion folded piece of recycled paper to inform with a smaller carbon footprint.
