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Postcard by Concierge.com Wins
MIN 2010 Best of the Web
A mobile app is not a Web site. That is the first lesson most publishers forget when designing for the new generation of smartphones. People want utility and service from their mobile handset, not the same old content. Concierge found a way to extend its long-standing online travel information and inspiration brand to the iPhone without just piping in the Web site.
The Postcard app lets users integrate their own travel photos with the site's brand. The app uses the on-board camera, its GPS system and connectivity to give users the power to put their travel photos into attractive frames and share with friends and the Concierge site. The final product can tie into a Google map that illustrates for the user where they are (or were) and creates a map catalog of travel images.
Few mobile apps integrate back with the online brand as deftly as Postcard. The users' creations are gathered in the Concierge.com gallery, where the adventures and design wit of users is put on display. Whether it is the mysterious "sock foot traveler" sending images and captions from Germany or families sending "bonjours" from the foot of the Eiffel Tower, the iPhone app has become an occasion for Concierge's users to take the brand with them and to give back to a community of travelers.
With over 1,000 downloads a day, the Postcard app is demonstrating how magazine brands become truly portable when they become fun and meaningful in people's everyday lives. Mobile raises the bar on magazines to really matter in people's lives, and Concierge's Postcard meets the new challenge.
April 28, 2010 / 3:24PM / POSTED BY ROB
Postcard by Concierge.com won the MIN 2010 Best of the Web: Mobile Application Award. Here's what they had to say: MIN 2010 Best of the Web
A mobile app is not a Web site. That is the first lesson most publishers forget when designing for the new generation of smartphones. People want utility and service from their mobile handset, not the same old content. Concierge found a way to extend its long-standing online travel information and inspiration brand to the iPhone without just piping in the Web site.
The Postcard app lets users integrate their own travel photos with the site's brand. The app uses the on-board camera, its GPS system and connectivity to give users the power to put their travel photos into attractive frames and share with friends and the Concierge site. The final product can tie into a Google map that illustrates for the user where they are (or were) and creates a map catalog of travel images.
Few mobile apps integrate back with the online brand as deftly as Postcard. The users' creations are gathered in the Concierge.com gallery, where the adventures and design wit of users is put on display. Whether it is the mysterious "sock foot traveler" sending images and captions from Germany or families sending "bonjours" from the foot of the Eiffel Tower, the iPhone app has become an occasion for Concierge's users to take the brand with them and to give back to a community of travelers.
With over 1,000 downloads a day, the Postcard app is demonstrating how magazine brands become truly portable when they become fun and meaningful in people's everyday lives. Mobile raises the bar on magazines to really matter in people's lives, and Concierge's Postcard meets the new challenge.
Discover Sayville iPhone App
Now that DiscoverSayville.com v2 has launched, Frank & I have been tinkering with the idea of an iPhone application that aggregates content from the site while utilizing the built in features of the phone itself. It's only been a week or so and we've already made progress. Stay tuned for more, in the meantime here's a small preview of what's to come!
February 28, 2010 / 2:28PM / POSTED BY ROB
Now that DiscoverSayville.com v2 has launched, Frank & I have been tinkering with the idea of an iPhone application that aggregates content from the site while utilizing the built in features of the phone itself. It's only been a week or so and we've already made progress. Stay tuned for more, in the meantime here's a small preview of what's to come!
Snow Day is a Code Day
I know Rob was able to start the design of the detail project page, so I'll be coding the PHP for that in the near future.
February 10, 2010 / 4:50PM / POSTED BY FRANK
What does more than a foot of snow allow you to do for the day? Code! Today I was able to make progress with the blog page (pagination, tagging, filtering) and explore the iPhone SDK some more. In my opinion, working on a development application is a great way to dive into the SDK and learn the behind-the-scenes stuff that makes an app work.I know Rob was able to start the design of the detail project page, so I'll be coding the PHP for that in the near future.
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